# Real Estate Mogul: Barbara Corcoran (2017)

- Show: [How I Built This](https://hardwarepodcasts.com/podcast/how-i-built-this)
- Published: 2018-05-14
- Length: 51m
- Page: https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017

## Summary

Barbara Corcoran, founder of The Corcoran Group, recounts building a real estate empire from a $1,000 loan, leveraging charisma and creative marketing like the 'Corcoran Report' to gain credibility. After a painful split with her partner Ramon Simone, she rebuilt her company, survived the 1987 market crash through a 'secret sale' strategy, and eventually sold the firm for $66 million. The episode also features an update on Aryel Rivero and Vanessa Clavijo, who launched the custom gift wrapping business Gift Wrap My Face.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=0) Introduction: Barbara Corcoran and Early Life
- [7:41](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=461) Starting Corcoran Simone with $1,000
- [16:00](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=960) Splitting from Ramon Simone and Rebuilding
- [25:15](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=1515) Creating the Corcoran Report for Credibility
- [32:36](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=1956) Surviving the 1987 Crash with a Secret Sale
- [40:02](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=2402) Selling The Corcoran Group for $66 Million
- [48:53](https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017#t=2933) Update: Gift Wrap My Face

## Topics

- [Starting a product company](https://hardwarepodcasts.com/topic/starting-a-company)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Growth, exits & acquisitions](https://hardwarepodcasts.com/topic/growth-exits-and-acquisitions)
- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)
- [Crowdfunding & preorders](https://hardwarepodcasts.com/topic/crowdfunding)

## Most relevant to

founders before launch, companies scaling up, early-stage companies

## Mentioned

- The Corcoran Group (company)
- Corcoran Simone (company)
- Corcoran Report (product)
- Shark Tank (product)
- Gift Wrap My Face (company)
- Aryel Rivero (other)
- Vanessa Clavijo (other)
- Ramon Simone (other)
- Bernie Mendix (other)
- Larry Silverstein (other)
- Douglas Ellman (company)
- Brown Harris Stevens (company)
- New York Times (company)
- Citibank (company)
- Bergdorf Goodman (company)
- Union Carbide (company)
- Merrill Lynch (company)
- Equitable Insurance (company)
- Oprah (other)

## Related episodes from other shows

- [Founder Feature: Emmanuel Waters and Courtney Tucker of Old Hillside Bourbon](https://hardwarepodcasts.com/podcast/the-startup-cpg-podcast/2026-03-06-founder-feature-emmanuel-waters-and-courtney-tucker-of-old-hillside-bourbon) (The Startup CPG Podcast)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/how-i-built-this/2018-05-14-real-estate-mogul-barbara-corcoran-2017. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to How I Built This.