# iFixit’s Shahram Mokhtari on the hidden design of modern electronics, CES-week manufacturing headlines, and a Reconstruction of Juicero, the $700 connected juicer that defined over-engineering.

- Show: [Go/No-Go](https://hardwarepodcasts.com/podcast/go-no-go)
- Published: 2026-01-06
- Length: 1h 19m
- Page: https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man
- Listen: https://rss.com/podcasts/go-no-go/2431742

## Summary

Shahram Mokhtari, lead teardown technician at iFixit, explains how their team uses CT scans and coordinated teardowns to analyze modern electronics, highlighting the shift from destructive glue to electrically released adhesives in iPhones. He contrasts Apple’s meticulous, over-engineered design philosophy with Samsung’s risk-taking approach and discusses the sustainability trade-offs of premium materials like aluminum and glass. The episode also covers recent manufacturing headlines, including the heavy cooling requirements of AI data centers, satellite collision risks, and the surprising resilience of fashion catalogs, before concluding with a reconstruction of Juicero’s failure due to over-engineering and lack of product-market fit.

## Chapters

- [0:00](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=0) Introduction: Shahram Mokhtari and iFixit Teardowns
- [2:40](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=160) The Teardown Process and CT Scanning
- [5:20](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=320) Repairability, Glue, and Electrically Released Adhesives
- [13:45](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=825) Design Philosophy: Apple vs. Samsung and Premium Materials
- [31:57](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=1917) iFixit’s Product Development and Mission
- [34:59](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=2099) Mokhtari’s Career Path and a Go/No-Go Story
- [47:05](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=2825) Headlines: Red Magic Cooling, AI Data Centers, and Satellites
- [55:53](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=3353) Headlines: Fashion Catalogs, Luminar Bankruptcy, and Dry Ice
- [1:09:38](https://hardwarepodcasts.com/podcast/go-no-go/2026-01-06-ifixits-shahram-mokhtari-on-the-hidden-design-of-modern-electronics-ces-week-man#t=4178) Reconstruction: The Rise and Fall of Juicero

## Topics

- [Prototyping & iteration](https://hardwarepodcasts.com/topic/prototyping)
- [Materials & manufacturing processes](https://hardwarepodcasts.com/topic/materials-and-processes)
- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Sustainability & circular products](https://hardwarepodcasts.com/topic/sustainability-and-circularity)
- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)
- [Manufacturing partners & offshoring](https://hardwarepodcasts.com/topic/manufacturing-partners)

## Most relevant to

companies scaling up

## Mentioned

- iFixit (company)
- Apple (company)
- Samsung (company)
- Red Magic 11 Pro (product)
- Juicero (product)
- Luminar (company)
- Starlink (product)
- Apple Vision Pro (product)
- Microsoft Surface (product)
- Nokia 3310 (product)
- Meta (company)
- Google (company)
- Lenovo (company)
- Logitech (company)
- 3M (company)
- Tesla (company)
- ZTE (company)
- Bolt (company)

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- [Ep 290: iPhone's Electric Glue, Winamp's Source Code, and Sonya's Beautiful Instructions](https://hardwarepodcasts.com/podcast/hackaday-podcast/2024-09-27-ep-290-iphones-electric-glue-winamps-source-code-and-sonyas-beautiful-instructio) (Hackaday Podcast)
- [100: Embodied Energy](https://hardwarepodcasts.com/podcast/thoroughly-considered/2023-07-02-100-embodied-energy) (Thoroughly Considered)
- [126: Ten Years](https://hardwarepodcasts.com/podcast/thoroughly-considered/2025-09-11-126-ten-years) (Thoroughly Considered)
- [64: Unbridled Consumerism](https://hardwarepodcasts.com/podcast/thoroughly-considered/2020-11-19-64-unbridled-consumerism) (Thoroughly Considered)

## Citing this page

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