# Electronica 24: Insights from C-MAC's Journey in a Shifting Global Landscape with CEO Riwan Tamic

- Show: [EMS@C-LEVEL](https://hardwarepodcasts.com/podcast/ems-c-level)
- Published: 2024-12-02
- Length: 9m
- Page: https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with

## Summary

Riwan Tamic, CEO of C-MAC, discusses the company's evolution from a telecom-focused entity to a medium-sized EMS provider with sites in Belgium, the UK, and Canada. He explains how C-MAC navigates geopolitical hurdles and tariffs by leveraging proximity to automotive and aerospace customers in Europe and North America. The conversation highlights the use of automation and AI for predictive maintenance to offset high labor costs in regions like the UK, allowing C-MAC to remain competitive against lower-cost locations like Mexico. Tamic also addresses the current industry overcapacity and predicts a return to growth in 2025 driven by defense, medical, and electric vehicle sectors.

## Chapters

- [0:08](https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with#t=8) Introduction: Riwan Tamic and C-MAC's Global Footprint
- [1:35](https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with#t=95) C-MAC's History and Specialization in High-Reliability Solutions
- [2:40](https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with#t=160) Navigating Geopolitics, Tariffs, and Supply Chain Agility
- [4:31](https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with#t=271) Automation, AI, and Competing on Cost in High-Labor Markets
- [6:28](https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with#t=388) Customer Distribution: Germany, France, and North America
- [7:26](https://hardwarepodcasts.com/podcast/ems-c-level/2024-12-02-electronica-24-insights-from-c-macs-journey-in-a-shifting-global-landscape-with#t=446) 2025 Outlook: Growth, EVs, and Market Recovery

## Topics

- [Manufacturing partners & offshoring](https://hardwarepodcasts.com/topic/manufacturing-partners)
- [Policy, trade & tariffs](https://hardwarepodcasts.com/topic/policy-trade-and-tariffs)
- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)

## Most relevant to

companies scaling up

## Mentioned

- C-MAC (company)
- Selectron (company)
- IPC (company)
- Koh Young (company)
- Global Electronics Association (company)

## Related episodes from other shows

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- [Overcoming Global Supply Chain Obstacles in Electronics](https://hardwarepodcasts.com/podcast/ontrack/2025-10-29-overcoming-global-supply-chain-obstacles-in-electronics) (OnTrack)
- [Nearshoring Manufacturing from Asia to Mexico: Risks, Rewards, and Realities w/ Matt Hannula](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2025-10-07-nearshoring-manufacturing-from-asia-to-mexico-risks-rewards-and-realities-w-matt) (The Manufacturing Executive)
- [Ep. 15: Can Mexico Become Robotics’ Next Powerhouse? | The Robo Success Podcast](https://hardwarepodcasts.com/podcast/the-robo-success-podcast/2026-08-25-ep-15-can-mexico-become-robotics-next-powerhouse-the-robo-success-podcast) (The Robo Success Podcast)
- [The Hard Truths About Reshoring American Manufacturing w/ Eddy Azad](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2026-04-21-the-hard-truths-about-reshoring-american-manufacturing-w-eddy-azad) (The Manufacturing Executive)

## Citing this page

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