# Hanwha's Tech Innovations and Global Electronics Insights with Jonny Nichols

- Show: [EMS@C-LEVEL](https://hardwarepodcasts.com/podcast/ems-c-level)
- Published: 2024-10-07
- Length: 9m
- Page: https://hardwarepodcasts.com/podcast/ems-c-level/2024-10-07-hanwhas-tech-innovations-and-global-electronics-insights-with-jonny-nichols

## Summary

Jonny Nichols, VP of Marketing for North America at Hanwha, explains the company's transition from Samsung to an independent entity with aerospace-grade quality standards. He details the HMD2 system, a dual-product assembly line that maximizes floor space performance and addresses North American talent shortages through automation. The conversation covers the impact of reshoring, the strategic need for compact machinery, and market expectations for 2025 following the US election.

## Chapters

- [0:02](https://hardwarepodcasts.com/podcast/ems-c-level/2024-10-07-hanwhas-tech-innovations-and-global-electronics-insights-with-jonny-nichols#t=2) Introduction: Hanwha's History and Scale
- [1:49](https://hardwarepodcasts.com/podcast/ems-c-level/2024-10-07-hanwhas-tech-innovations-and-global-electronics-insights-with-jonny-nichols#t=109) Reshoring and Floor Space Performance
- [3:36](https://hardwarepodcasts.com/podcast/ems-c-level/2024-10-07-hanwhas-tech-innovations-and-global-electronics-insights-with-jonny-nichols#t=216) HMD2 Dual Product Assembly System
- [6:08](https://hardwarepodcasts.com/podcast/ems-c-level/2024-10-07-hanwhas-tech-innovations-and-global-electronics-insights-with-jonny-nichols#t=368) Market Outlook and 2025 Predictions
- [9:06](https://hardwarepodcasts.com/podcast/ems-c-level/2024-10-07-hanwhas-tech-innovations-and-global-electronics-insights-with-jonny-nichols#t=546) Cultural Differences and Global Strategy

## Topics

- [Mechanical engineering](https://hardwarepodcasts.com/topic/mechanical-engineering)
- [Manufacturing partners & offshoring](https://hardwarepodcasts.com/topic/manufacturing-partners)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Policy, trade & tariffs](https://hardwarepodcasts.com/topic/policy-trade-and-tariffs)

## Most relevant to

companies scaling up

## Mentioned

- Hanwha (company)
- Samsung (company)
- HMD2 (product)
- GE (company)
- Pratt & Whitney (company)
- Rolls-Royce (company)
- Koh Young (company)
- Global Electronics Association (company)

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- [Systematizing Machine Shops to Strengthen National Security w/ Justin Baucum](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2026-02-24-systematizing-machine-shops-to-strengthen-national-security-w-justin-baucum) (The Manufacturing Executive)
- [235: How to Find Automation Talent Anywhere with Kyle Mahan, VP & GM of Wauseon Machine](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2025-05-09-235-how-to-find-automation-talent-anywhere-with-kyle-mahan-vp-gm-of-wauseon-mach) (Manufacturing Happy Hour)
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## Citing this page

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