# A Look into Mycronic's Global R&D and AI Integration, with Robert Helleday

- Show: [EMS@C-LEVEL](https://hardwarepodcasts.com/podcast/ems-c-level)
- Published: 2024-01-22
- Length: 10m
- Page: https://hardwarepodcasts.com/podcast/ems-c-level/2024-01-22-a-look-into-mycronics-global-r-d-and-ai-integration-with-robert-helleday

## Summary

Robert Helleday, Head of R&D at Mycronic, explains how the company leverages a global team in Sweden, Japan, France, and the Czech Republic to drive product innovation. He details the integration of AI into both their inspection equipment and internal R&D processes to address industry-wide talent shortages and the need for 'de-skilling' manufacturing operations. The conversation covers the importance of data collection, user-friendly interfaces for Pick-and-Place machines, and holistic material handling solutions like tower systems.

## Chapters

- [0:08](https://hardwarepodcasts.com/podcast/ems-c-level/2024-01-22-a-look-into-mycronics-global-r-d-and-ai-integration-with-robert-helleday#t=8) Introduction: Robert Helleday and Mycronic's Global R&D Strategy
- [1:22](https://hardwarepodcasts.com/podcast/ems-c-level/2024-01-22-a-look-into-mycronics-global-r-d-and-ai-integration-with-robert-helleday#t=82) Voice of the Customer and Cross-Functional Collaboration
- [2:31](https://hardwarepodcasts.com/podcast/ems-c-level/2024-01-22-a-look-into-mycronics-global-r-d-and-ai-integration-with-robert-helleday#t=151) AI Integration in Inspection and R&D Productivity
- [5:37](https://hardwarepodcasts.com/podcast/ems-c-level/2024-01-22-a-look-into-mycronics-global-r-d-and-ai-integration-with-robert-helleday#t=337) Addressing Talent Shortages Through De-skilling and UI Design
- [7:44](https://hardwarepodcasts.com/podcast/ems-c-level/2024-01-22-a-look-into-mycronics-global-r-d-and-ai-integration-with-robert-helleday#t=464) Holistic Factory Solutions: Material Handling and Tower Systems

## Topics

- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Hiring & workforce](https://hardwarepodcasts.com/topic/hiring-and-workforce)
- [Industrial & consumer product design](https://hardwarepodcasts.com/topic/industrial-design)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)

## Most relevant to

large enterprises

## Mentioned

- Mycronic (company)
- Koh Young (company)
- Global Electronics Association (company)
- Pick-A-Place machine (product)
- jet printer (product)
- screen printer (product)
- SPI (product)
- AOI (product)
- ChatGPT (tool)

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- [Getting Started with Robotics When You're Not the Expert w/ Malachi Greb](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2023-12-05-getting-started-with-robotics-when-youre-not-the-expert-w-malachi-greb) (The Manufacturing Executive)
- [Leadership Perspectives on Robotics, Highlights from Automate LIVE in Detroit, MI](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2023-05-09-leadership-perspectives-on-robotics-highlights-from-automate-live-in-detroit-mi) (Manufacturing Happy Hour)
- [Six Facilities, Three Countries, One Culture w/ Darragh de Stonndún](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2026-08-11-six-facilities-three-countries-one-culture-w-darragh-de-stonndun) (The Manufacturing Executive)
- [292: What Manufacturers Can Learn from Silicon Valley: Mechatronics, Startups, and More (LIVE from San Jose, CA)](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2026-06-16-292-what-manufacturers-can-learn-from-silicon-valley-mechatronics-startups-and-m) (Manufacturing Happy Hour)
- [271: Preparing Manufacturers for the Semiconductor Boom: Insights from SEMICON West and Beyond](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2026-01-20-271-preparing-manufacturers-for-the-semiconductor-boom-insights-from-semicon-wes) (Manufacturing Happy Hour)

## Citing this page

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