# SmartSol's Journey: Growth, Service, and Speed with SMarTsol's Ruben de Anda

- Show: [EMS@C-LEVEL](https://hardwarepodcasts.com/podcast/ems-c-level)
- Published: 2023-10-13
- Length: 7m
- Page: https://hardwarepodcasts.com/podcast/ems-c-level/2023-10-13-smartsols-journey-growth-service-and-speed-with-smartsols-ruben-de-anda

## Summary

Ruben de Anda, a 30-year industry veteran and leader at SMarTsol, discusses how the company leverages its service team as a key business development differentiator. He details the structure of SMarTsol's 20+ person service organization, which covers Mexico, the US, and Latin America, and explains how speed and rapid troubleshooting are critical to maintaining customer trust and minimizing downtime for their electronics manufacturing clients.

## Chapters

- [0:07](https://hardwarepodcasts.com/podcast/ems-c-level/2023-10-13-smartsols-journey-growth-service-and-speed-with-smartsols-ruben-de-anda#t=7) Introduction: Ruben de Anda's Career History
- [1:31](https://hardwarepodcasts.com/podcast/ems-c-level/2023-10-13-smartsols-journey-growth-service-and-speed-with-smartsols-ruben-de-anda#t=91) SMarTsol's Service Team Structure and Coverage
- [2:48](https://hardwarepodcasts.com/podcast/ems-c-level/2023-10-13-smartsols-journey-growth-service-and-speed-with-smartsols-ruben-de-anda#t=168) Keys to Successful Service: Mindset and Teamwork
- [4:16](https://hardwarepodcasts.com/podcast/ems-c-level/2023-10-13-smartsols-journey-growth-service-and-speed-with-smartsols-ruben-de-anda#t=256) Internal Expertise and Principal Feedback Loops
- [5:39](https://hardwarepodcasts.com/podcast/ems-c-level/2023-10-13-smartsols-journey-growth-service-and-speed-with-smartsols-ruben-de-anda#t=339) The Value of Speed and Downtime Reduction

## Topics

- [Manufacturing partners & offshoring](https://hardwarepodcasts.com/topic/manufacturing-partners)
- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)

## Most relevant to

companies scaling up

## Mentioned

- SMarTsol (company)
- TTM Thomson Television (company)
- Philips EMT (company)
- Flex (company)
- Koh Young (company)

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## Citing this page

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