# Sanjay Huprikar IPC's President, Europe and South Asia Operations on EMS@C-Level

- Show: [EMS@C-LEVEL](https://hardwarepodcasts.com/podcast/ems-c-level)
- Published: 2023-03-20
- Length: 16m
- Page: https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level

## Summary

Sanjay Huprikar, President of IPC's Europe and South Asia Operations, outlines the association's strategic shift in Europe from purely education-focused activities to a broader focus on standards, advocacy, and solutions. He details IPC's involvement in shaping the European Chips Act to ensure supply chain resilience beyond just semiconductors, including PCBs and EMS, and highlights a new sustainability council involving members like BAE Systems and Zollner. Huprikar also emphasizes IPC's collaborative approach, citing a partnership with Dieter Weiss of Informa for market statistics and increased participation in regional trade shows to make the industry more visible to policymakers and consumers.

## Chapters

- [0:07](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=7) Introduction: Sanjay Huprikar and IPC's European Presence
- [1:20](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=80) IPC's Four Pillars: Standards, Education, Advocacy, and Solutions
- [4:06](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=246) Advocacy: The European Chips Act and Supply Chain Sovereignty
- [6:37](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=397) Sustainability Council: BAE Systems, Zollner, and Materiality Assessments
- [9:18](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=558) Partnership with Dieter Weiss and Informa for Industry Statistics
- [11:33](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=693) Regional Collaboration: Trade Shows and Making the Industry Visible
- [13:36](https://hardwarepodcasts.com/podcast/ems-c-level/2023-03-20-sanjay-huprikar-ipcs-president-europe-and-south-asia-operations-on-ems-c-level#t=816) Community Building: Packaging, CFX, and Core Values

## Topics

- [Policy, trade & tariffs](https://hardwarepodcasts.com/topic/policy-trade-and-tariffs)
- [Sustainability & circular products](https://hardwarepodcasts.com/topic/sustainability-and-circularity)
- [Manufacturing partners & offshoring](https://hardwarepodcasts.com/topic/manufacturing-partners)
- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)

## Most relevant to

established companies

## Mentioned

- IPC (company)
- Koh Young (company)
- CloudNC (company)
- BAE Systems (company)
- Zollner (company)
- Informa (company)
- Dieter Weiss (other)
- CFX (other)
- Productronica (other)
- Innoelectro (other)
- Apex (other)
- IEC (other)

## Related episodes from other shows

- [What to Expect at IPC APEX 2025: Standards, Innovation & Networking](https://hardwarepodcasts.com/podcast/ontrack/2025-04-16-what-to-expect-at-ipc-apex-2025-standards-innovation-networking) (OnTrack)
- [How Technology is Changing the Manufacturing Game w/ Dr. John Mitchell](https://hardwarepodcasts.com/podcast/the-manufacturing-executive/2021-06-22-how-technology-is-changing-the-manufacturing-game-w-dr-john-mitchell) (The Manufacturing Executive)
- [Steve Sanghi - Microchip CEO for 31 Years!](https://hardwarepodcasts.com/podcast/the-amp-hour/2023-05-15-steve-sanghi-microchip-ceo-for-31-years) (The Amp Hour)
- [Inside PCBAA's Fight for American Circuit Board Manufacturing](https://hardwarepodcasts.com/podcast/ontrack/2025-07-30-inside-pcbaas-fight-for-american-circuit-board-manufacturing) (OnTrack)
- [PCBs, Global Innovation Policy & the CHIPS Act](https://hardwarepodcasts.com/podcast/ontrack/2024-02-27-pcbs-global-innovation-policy-the-chips-act) (OnTrack)

## Citing this page

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