EMS@C-Level 2022 Season, episode 13 - USA or Mexico with Benchmark Electronics

EMS@C-LEVEL · 18 Sept 2022 · 24m

What this episode covers

Pete Stanius, Vice President of America's South at Benchmark Electronics, and Jennifer McAlpine, Product Marketing Manager, discuss the strategic shift in manufacturing geography from China to North America. They analyze the trade-offs between US and Mexico locations, highlighting factors like proximity to design, labor costs, and the impact of the USMCA. The conversation details Benchmark's dual-site strategy in Tijuana and Guadalajara, emphasizing how automation and emergency preparedness plans mitigate supply chain risks. Finally, they describe the evolution from transactional EMS to deep EMP partnerships, where engineering collaboration helps customers navigate component shortages and redesign products for availability.

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