# That SCOOPshow - Season 6, Productronica 2021 - Zeev Efrat, CEO of Cybord.ai

- Show: [EMS@C-LEVEL](https://hardwarepodcasts.com/podcast/ems-c-level)
- Published: 2021-11-03
- Length: 11m
- Page: https://hardwarepodcasts.com/podcast/ems-c-level/2021-11-03-that-scoopshow-season-6-productronica-2021-zeev-efrat-ceo-of-cybord-ai

## Summary

Zeev Efrat, CEO of Cybord.ai, explains how his startup uses AI to inspect every component on a PCB by analyzing images from SMT placement machines, providing real-time counterfeit detection and traceability. He details the company's partnerships with Siemens, ASM, and VTech to integrate this software into existing manufacturing workflows, allowing OEMs to safely source from the gray market during the supply chain crisis. Efrat highlights that the solution runs at line speed with minimal installation time, enabling manufacturers to maintain production continuity despite component shortages.

## Chapters

- [0:06](https://hardwarepodcasts.com/podcast/ems-c-level/2021-11-03-that-scoopshow-season-6-productronica-2021-zeev-efrat-ceo-of-cybord-ai#t=6) Introduction and Productronica Presence
- [3:22](https://hardwarepodcasts.com/podcast/ems-c-level/2021-11-03-that-scoopshow-season-6-productronica-2021-zeev-efrat-ceo-of-cybord-ai#t=202) How Cybord Uses AI and Placement Images
- [7:00](https://hardwarepodcasts.com/podcast/ems-c-level/2021-11-03-that-scoopshow-season-6-productronica-2021-zeev-efrat-ceo-of-cybord-ai#t=420) Solving the Supply Chain Crisis for OEMs
- [9:46](https://hardwarepodcasts.com/podcast/ems-c-level/2021-11-03-that-scoopshow-season-6-productronica-2021-zeev-efrat-ceo-of-cybord-ai#t=586) Implementation Speed and Show Outlook

## Topics

- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Sourcing & supply chain](https://hardwarepodcasts.com/topic/sourcing-and-supply-chain)
- [Quality & yield](https://hardwarepodcasts.com/topic/quality-and-yield)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)

## Most relevant to

early-stage companies

## Mentioned

- Cybord.ai (company)
- Siemens (company)
- ASM (company)
- VTech (company)
- Productronica (other)

## Related episodes from other shows

- [AI-Powered PCB Supply Chain Management with Luminovo's Timon Ruban](https://hardwarepodcasts.com/podcast/ontrack/2025-06-24-ai-powered-pcb-supply-chain-management-with-luminovos-timon-ruban) (OnTrack)
- [Counterfeit Detection & Supply Chain Risks with Cofactr](https://hardwarepodcasts.com/podcast/ontrack/2024-10-31-counterfeit-detection-supply-chain-risks-with-cofactr) (OnTrack)
- [The Oxide Supply Chain](https://hardwarepodcasts.com/podcast/oxide-and-friends/2022-08-30-the-oxide-supply-chain) (Oxide and Friends)
- [Inside Component Testing: Fighting Fakes in the Electronics Industry](https://hardwarepodcasts.com/podcast/ontrack/2025-10-07-inside-component-testing-fighting-fakes-in-the-electronics-industry) (OnTrack)
- [Stories from Teardown 2019](https://hardwarepodcasts.com/podcast/the-amp-hour/2019-07-08-stories-from-teardown-2019) (The Amp Hour)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/ems-c-level/2021-11-03-that-scoopshow-season-6-productronica-2021-zeev-efrat-ceo-of-cybord-ai. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to EMS@C-LEVEL.