# 306: What Is in the Magic Box?

- Show: [Embedded.fm](https://hardwarepodcasts.com/podcast/embedded-fm)
- Published: 2019-10-17
- Length: 1h 02m
- Episode: 306
- Page: https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box
- Listen: https://makingembeddedsystems.libsyn.com/306-what-is-in-the-magic-box

## Summary

Dr. Loretta Cheeks, an AI consultant and founder of the nonprofit Strong Ties, explains her research on detecting implicit bias in unstructured text using machine learning. She details her methodology, which involves analyzing news articles to identify framing and bias intensity, and discusses her background in industry at companies like Honeywell and General Dynamics before earning her PhD. Cheeks also describes her STEAM outreach programs, which use culturally relevant tools like hip hop and coding to engage underserved youth in STEM fields.

## Chapters

- [0:06](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=6) Introduction: Dr. Loretta Cheeks and Strong Ties
- [3:07](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=187) AI Research: Detecting Implicit Bias in Text
- [10:36](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=636) The AI Pipeline: Framing, TFIDF, and State Machines
- [23:20](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=1400) Feature Extraction and Avoiding Algorithmic Bias
- [32:26](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=1946) Industry Career: Honeywell, General Dynamics, and the PhD
- [45:36](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=2736) Strong Ties Nonprofit: STEAM Outreach and Hip Hop
- [57:21](https://hardwarepodcasts.com/podcast/embedded-fm/2019-10-17-306-what-is-in-the-magic-box#t=3441) The Economic Case for STEM Education

## Topics

- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Careers & education](https://hardwarepodcasts.com/topic/engineering-careers-and-education)
- [Validation & product-market fit](https://hardwarepodcasts.com/topic/validation-and-product-market-fit)
- [Intellectual property](https://hardwarepodcasts.com/topic/intellectual-property)

## Most relevant to

early-stage companies

## Mentioned

- Strong Ties (company)
- Honeywell (company)
- General Dynamics (company)
- Adobe (company)
- Arizona State University (company)
- InterWorking Labs (company)
- Q learning (other)
- TFIDF (other)
- LSTM (other)
- Bina (product)
- Turner for Steam (product)
- Steam and Global Citizenship Program (product)

## Related episodes from other shows

- [Google I/O | AI Fairness and Women in Tech9](https://hardwarepodcasts.com/podcast/ee-times-current/2019-05-13-google-i-o-ai-fairness-and-women-in-tech9) (EE Times Current)
- [Episode Forty-Six: Carlotta Berry](https://hardwarepodcasts.com/podcast/robot-talk/2023-04-28-episode-forty-six-carlotta-berry) (Robot Talk)
- [How I Built Resilience: Live with Y-Vonne Hutchinson](https://hardwarepodcasts.com/podcast/how-i-built-this/2020-06-13-how-i-built-resilience-live-with-y-vonne-hutchinson) (How I Built This)
- [Generative AI and Emotional Intelligence | millionways' Martin Cordsmeier & Max Weidemann | Internet of Things Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2023-06-08-generative-ai-and-emotional-intelligence-millionways-martin-cordsmeier-max-weide) (IoT For All Podcast)

## Citing this page

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