# 19: Bacon and Beer Event

- Show: [Embedded.fm](https://hardwarepodcasts.com/podcast/embedded-fm)
- Published: 2013-09-18
- Length: 46m
- Page: https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event
- Listen: https://makingembeddedsystems.libsyn.com/mes-ep19-mp3

## Summary

Karen Field, General Manager of Design West and Editorial Director of EE Times at United Business Media, discusses the upcoming 2014 Design West conference and its call for abstracts. She explains the strategic shift from 'Embedded Systems Conference' to the broader 'Design West' umbrella to encompass emerging topics like Android and IoT, while maintaining core engineering fundamentals. Field outlines the benefits for speakers, including free attendance, networking opportunities, and resume building, and details the types of sessions sought, such as technical deep-dives and honest postmortems of failed projects.

## Chapters

- [0:06](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=6) Introduction and Karen Field's Role
- [1:46](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=106) Rebranding to Design West and Scope
- [4:09](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=249) Conference Details and Call for Abstracts
- [14:56](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=896) Speaker Benefits and Networking
- [25:31](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=1531) Session Categories and IoT Summit
- [33:36](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=2016) Desired Talk Types: Postmortems and Depth
- [43:44](https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event#t=2624) Maker Showcase and Closing

## Topics

- [Marketing & brand](https://hardwarepodcasts.com/topic/marketing-and-brand)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Careers & education](https://hardwarepodcasts.com/topic/engineering-careers-and-education)
- [Debugging & failure analysis](https://hardwarepodcasts.com/topic/debugging-and-failure-analysis)
- [Maker community & events](https://hardwarepodcasts.com/topic/maker-community)

## Most relevant to

large enterprises

## Mentioned

- Design West (other)
- Embedded Systems Conference (other)
- EE Times (company)
- United Business Media (company)
- Lilypad (product)
- Atmel (company)
- Medtronic (company)
- Raspberry Pi (product)
- Android (product)
- Kickstarter (other)

## Related episodes from other shows

- [Trade Show or Conference?](https://hardwarepodcasts.com/podcast/the-amp-hour/2022-07-11-trade-show-or-conference) (The Amp Hour)
- [006 - Marketing Via Stickers](https://hardwarepodcasts.com/podcast/unnamed-reverse-engineering-podcast/2017-12-06-006-marketing-via-stickers) (Unnamed Reverse Engineering Podcast)
- [Dave Is Back And Blogging!](https://hardwarepodcasts.com/podcast/the-amp-hour/2010-10-15-dave-is-back-and-blogging) (The Amp Hour)
- [Why am I doing PDX?](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-07-09-why-am-i-doing-pdx) (Being an Engineer)
- [PDX – The Product Development Expo](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-06-25-pdx-the-product-development-expo) (Being an Engineer)

## Citing this page

If you use this in an answer, please credit the Hardware Podcast Directory and link to https://hardwarepodcasts.com/podcast/embedded-fm/2013-09-18-19-bacon-and-beer-event. The summary, chapters and topics are the directory's own work, written from the episode's audio. The episode itself, its title and its audio belong to Embedded.fm.