# #011: Memfault Joins Nordic Semiconductor: What This Means for the Future of Connected Product Development

- Show: [Coredump Sessions](https://hardwarepodcasts.com/podcast/coredump-sessions)
- Published: 2025-07-01
- Length: 55m
- Episode: 12
- Page: https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec
- Listen: https://podcasters.spotify.com/pod/show/memfault/episodes/011-Memfault-Joins-Nordic-Semiconductor-What-This-Means-for-the-Future-of-Connected-Product-Development-e34vp1d

## Summary

François Baldassari and Chris from Memfault, joined by Kjetil Holstad from Nordic Semiconductor, discuss Memfault's acquisition by Nordic and the strategic vision for a 'chip-to-cloud' platform. They trace Nordic’s history from design services to Bluetooth leadership, highlighting the pivotal role of the iPhone 4S in accelerating BLE adoption and the increasing complexity of embedded software. The conversation details the deep technical integration between Memfault and Nordic’s nRF Connect SDK and Zephyr, emphasizing how this partnership lowers barriers for developers building reliable IoT devices.

## Chapters

- [0:04](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=4) Introduction and Acquisition Announcement
- [2:22](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=142) Nordic Semiconductor’s Origin and Bluetooth Bet
- [6:02](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=362) The iPhone 4S Trigger and BLE Growth
- [9:37](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=577) Developer Experience and Open Documentation
- [16:32](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=992) Rising Software Complexity and SDK Evolution
- [21:13](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=1273) Memfault and Nordic Partnership History
- [24:35](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=1475) Deep Integration with Zephyr and nRF Connect SDK
- [30:46](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=1846) Vision for Chip-to-Cloud Platform
- [35:57](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=2157) Support for Non-Nordic Hardware and Ecosystem
- [44:53](https://hardwarepodcasts.com/podcast/coredump-sessions/2025-07-01-011-memfault-joins-nordic-semiconductor-what-this-means-for-the-future-of-connec#t=2693) Q&A: Pricing, Community, and Future Plans

## Topics

- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Embedded firmware](https://hardwarepodcasts.com/topic/embedded-firmware)
- [Scaling production](https://hardwarepodcasts.com/topic/scaling-production)
- [Microcontrollers & dev platforms](https://hardwarepodcasts.com/topic/microcontrollers-and-platforms)
- [Growth, exits & acquisitions](https://hardwarepodcasts.com/topic/growth-exits-and-acquisitions)

## Most relevant to

companies scaling up, large enterprises

## Mentioned

- Memfault (company)
- Nordic Semiconductor (company)
- nRF52 (chip)
- nRF91 (chip)
- Zephyr (tool)
- nRF Connect SDK (tool)
- Pebble (company)
- iPhone 4S (product)
- iOS 7 (product)
- Nokia (company)
- Chitcon (company)
- Atmel Corporation (company)
- Texas Instruments (company)
- Fitbit (company)
- ST (company)
- Infineon (company)
- NXP (company)
- NRF Cloud (product)
- Lutopia (product)
- Stone Street One (company)
- Qualcomm (company)

## Related episodes from other shows

- [528: Goldfish Chunks](https://hardwarepodcasts.com/podcast/embedded-fm/2026-06-25-528-goldfish-chunks) (Embedded.fm)
- [173: Everything's Amazing](https://hardwarepodcasts.com/podcast/embedded-fm/2016-10-26-173-everythings-amazing) (Embedded.fm)
- [479: Make Your Voice Heard](https://hardwarepodcasts.com/podcast/embedded-fm/2024-06-13-479-make-your-voice-heard) (Embedded.fm)
- [A Meeting Of The Davids](https://hardwarepodcasts.com/podcast/the-amp-hour/2017-08-06-a-meeting-of-the-davids) (The Amp Hour)
- [François Baldassari from Memfault on IoT Observability](https://hardwarepodcasts.com/podcast/the-pragmatic-embedded-podcast/2023-02-15-francois-baldassari-from-memfault-on-iot-observability) (The Pragmatic Embedded Podcast)

## Citing this page

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