# S6E1 Tony Simas | Affecting Change, SaaS, & Communicating in Different Cultures

- Show: [Being an Engineer](https://hardwarepodcasts.com/podcast/being-an-engineer)
- Published: 2025-01-03
- Length: 34m
- Episode: 1
- Page: https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures

## Summary

Tony Simas, Managing Partner of Client Growth Partners, shares his journey from a chemistry background to business leadership, emphasizing the importance of understanding employee motivations when implementing change, such as reducing data entry by 70%. He discusses the strategic considerations for transitioning hardware products to a SaaS model, highlighting adoption rates and pricing structures. Simas also provides insights on integrating AI and IoT in manufacturing, noting that data cleaning and context are prerequisites for effective AI, and shares lessons on navigating cultural differences in global business.

## Chapters

- [0:32](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=32) Introduction: Tony Simas and Client Growth Partners
- [1:17](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=77) Tony's Career Path from Chemistry to Business Leadership
- [6:14](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=374) Overcoming Resistance to Change and Reducing Data Entry
- [13:47](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=827) Transitioning to a SaaS Model: Adoption and Pricing
- [24:22](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=1462) Integrating AI and IoT in Manufacturing Environments
- [27:40](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=1660) Navigating Cultural Differences and Communication Styles
- [33:12](https://hardwarepodcasts.com/podcast/being-an-engineer/2025-01-03-s6e1-tony-simas-affecting-change-saas-communicating-in-different-cultures#t=1992) Advice for Younger Engineers and Leaders

## Topics

- [Leadership, teams & culture](https://hardwarepodcasts.com/topic/leadership-and-culture)
- [Pricing, margins & unit economics](https://hardwarepodcasts.com/topic/pricing-and-unit-economics)
- [AI & machine learning](https://hardwarepodcasts.com/topic/ai-and-machine-learning)
- [Connected products & IoT](https://hardwarepodcasts.com/topic/connected-products-and-iot)
- [Careers & education](https://hardwarepodcasts.com/topic/engineering-careers-and-education)

## Most relevant to

established companies

## Mentioned

- Client Growth Partners (company)
- Pipeline Design & Engineering (company)
- The Wave (other)

## Related episodes from other shows

- [Smart Manufacturing: Getting Started | Deloitte's Brian Zakrajsek | Internet of Things Podcast](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2024-02-20-smart-manufacturing-getting-started-deloittes-brian-zakrajsek-internet-of-things) (IoT For All Podcast)
- [Key Considerations for IoT Software | Interlogica's Alessandro Fossato](https://hardwarepodcasts.com/podcast/iot-for-all-podcast/2021-05-17-key-considerations-for-iot-software-interlogicas-alessandro-fossato) (IoT For All Podcast)
- [BONUS: 3 Actions Manufacturing Leaders Should Take in 2020](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2019-12-16-bonus-3-actions-manufacturing-leaders-should-take-in-2020) (Manufacturing Happy Hour)
- [155: Down to Earth Digital Transformation Advice with Vatsal Shah](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2023-09-26-155-down-to-earth-digital-transformation-advice-with-vatsal-shah) (Manufacturing Happy Hour)
- [229: Manufacturing Leadership in Indiana and Beyond: Live from Indianapolis, IN](https://hardwarepodcasts.com/podcast/manufacturing-happy-hour/2025-04-01-229-manufacturing-leadership-in-indiana-and-beyond-live-from-indianapolis-in) (Manufacturing Happy Hour)

## Citing this page

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